Campaign Analysis

OVium campaign evaluation encompasses the ranking of attributes for the product, price, prospective customers, competition, social media content, social media venues and ultimately the shaping of the promotion  to meet emerging market demands. Albeit the product as a discrete or configurable item, personality, service behavior or brand. Aspects of campaign analysis assess search ranking, social media attributes, product attributes and funnel processes. Each funnel process embodies a workflow of promotional content and consumption mechanisms for a product. Each aspect of the campaign is attributed to discriminate categories and rankings in success. The spectrum of analysis extends from a simple product with several campaign variations to a large ensemble of products each with a broad scope of promotional varieties.